Study: Amazon, Ikea splurged on early back-to-school ads

MarketingDive - MediaRadar data focuses on July ad spend as an early indicator of trends in back-to-school marketing, reflecting research showing back-to-school shopping is starting earlier

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Programmatic Ad Buying Grows Steadily; Amazon Top Spender

AListDaily - Steven Wong published a piece on the top programmatic spenders report, including quotes from MediaRadar

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Amazon Tops List For Spending Most On Programmatic Ad Buys, Per Study

MediaPost - Laurie Sullivan published a piece on the top programmatic spenders report, citing multiple stats from MediaRadar data

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Amazon Is Top Programmatic Spender; Google’s Got Influencer Game

AdExchanger - another published piece on the top programmatic spenders report, citing multiple stats from MediaRadar data

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Study: Amazon led Q1 programmatic ad spend with a 10% share

MarketingDive - another exclusive piece on the top programmatic spenders report, citing multiple stats from MediaRadar data

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What you need to know in advertising today

Business Insider - an exclusive piece on the top programmatic spenders report, citing multiple stats from MediaRadar data

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Viewership on Snapchat’s Original Content Shows Promise

videoink - MediaRadar discovers promising signs for Snapchat, a company that has been itching for a way to attract more advertisers to its platform.

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‘Corporate drama almost every day’: Behind strong sales, deep discontent at Good and Upworthy

Digiday - MediaRadar's data analysis finds that the unequal advertising outcomes from the merger between Upworthy and Good Worldwide stirred up major conflict between the two parties.

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STUDY: Amazon Tops List of Programmatic Spenders

MediaRadar announces its latest report - an analysis of the top programmatic spenders.

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