• Digital Advertising

With the rise in YouTube gaming channels (people watched 100B hours in 2020), advertisers are putting their money where the games are.

• Digital Advertising
• Facebook

How did companies invest in Facebook in 2021? Hint: it's a lot. Here's a sneak peek at our upcoming Trend Report on Facebook advertising.

• Travel Advertising

Travel advertiser are looking to TV and video to make up for the $2 trillion lost revenue last year—but not everyone is back in action. We dive in, here:

• OTT Advertising

With more and more players in the OTT field, Netflix's decrease in subscribers, and a variety of approaches in how many ads to show per stream, the OTT Advertising reports for Q1 tell an interesting story. We dive into it, here.

• Home Goods

A rise in interest for home furnishing projects combined with post-pandemic ecommerce boom puts the home furnishing industry in an exciting (and intimidating) place for advertising. Here we look at how they are responding.

• Consumer Advertising
• Digital Advertising
• Print Advertising
• TV Advertising

Through sales spikes, the pandemic and bad press, Peloton has been on a wild ride the past few years. This Q1, their ad strategy—while down 22% in spending—shows a fresh take.

• Digital Advertising
• Social Media Marketing

How will Elon Musk's purchase of Twitter affect Twitter advertising? We have some ideas but with Elon...you never know.

• DTC Brands
• Pharmaceutical Advertising

Here’s what you need to know about how pharma companies—new and old—spent their ad dollars in 2021. 

• Advertising Trends

When the stars—and target audiences—align, brands open their wallets. Here's a recap of who advertised during the 2022 Oscars and Grammys.