DTC pharmaceutical advertising: who’s spending?
How much is direct-to-consumer pharma spending, and which brands are spending the most?
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Which Industries Buy The Most In Programmatic?
The future of the ad tech industry remains uncertain. The industries who spend the most on programmatic will need their ad tech vendors to come out strong from this season of change.
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When is the Resurgence in Conferences & Events Coming?
When are events expected to return to pre-pandemic levels, and how are advertisers preparing?
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A Shipping & Logistics Update
The shipping industry is going through major changes. How is that impacting advertisers?
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March Madness is Back: What To Expect
March Madness starts this Thursday. After last year's cancellation, what should we expect from advertisers?
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Pharma is Growing Its Digital Ad Spend. But by How Much?
Pharma brands were challenged to find new ways to reach buyers last year. How much did their digital spend increase?
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IT’s Bustling: Who’s Advertising the Most?
Enterprises have been keeping their IT teams busy. With all the activity, we've seen ad spend soar.
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How OTT Companies are Advertising Themselves
OTT companies need to expand their audiences. How much are brands spending on advertising and across which formats?
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Insurance Advertising Spend Doesn’t Match Growth
The insurance industry is resilient—however, advertising spend is still down. How much are companies spending?
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