• Cross-Platform Advertising
• Sales Tips

Cross-platform advertising should be a staple in the diet of nearly every advertiser. For a publisher engaging a prospective brand, the conversation should not simply center around whether or not the brand should engage in paid search, but rather how to integrate paid search with paid social, organic reach, podcast sponsorship, and more.

• Mergers & Acquisitions

• Ad Sales
• Advertising Trends
• Digital Advertising
• Native Advertising
• Social Media
• TV Advertising

How are Direct-to-Consumer brands advertising? Where are the opportunities for selling to the Direct-To-Consumer (DTC) market. Get quick tips!

• Advertising Trends
• Digital Advertising
• Native Advertising
• TV Advertising

Learn what Direct to Consumer Brands are and how these brands have changed the game for advertising.

• Advertising Trends
• Mergers & Acquisitions

The most important mergers and acquisitions this week including Gap, Comcast, and Lyft. Stay in the loop, whether you're in ad sales or business development.

• Ad Tech
• Emerging Media
• Media Companies

The critical phone sales tips that every ad sales professional should be aware of. Includes ways to optimize your conversations so you can close more deals!

• Advertising Trends
• Emerging Media
• Mobile Advertising
• Snapchat
• Social Media

Do you want to know the latest ad buying trends? How about the top advertisers and product categories advertising with mobile? Where does Snapchat ad revenue come from? Find out now. All these answers are just one click away!

• Snapchat

New forms of advertising continue to pop up on what seems like a daily basis. On our phones, on our TV's and in our ears. In recent months, one of the biggest trends in advertising has been the adoption of Snapchat's new and unique ad inventory. From location-based filters to interactive videos, and on, Snapchat advertising provides brands with practices not previously available. Typically, Snapchat advertisers look to target the teen to early-20's demographic.

• Advertising Mergers and Acquisitions

In our last monthly report, we saw another $34 billion in closed mergers and acquisitions, bringing the year's total to roughly $160 billion across more than 380 deals.