How is the NFL Dominating the Field of Playoff Advertising?
How is the NFL dominating playoff advertising? We compared the National Football League's 2017-2018 advertising revenue, renewal rate, and top companies and product categories to that of other US sports like the NBA, MLB, and NHL. Find out the results here!Read
MediaRadar’s 12 Ads of Christmas: 2 All of the Above’s
We made it to the penultimate post in our blog series! It’s been a rollercoaster of ads so far, featuring cars, banks, mattresses, shoes, razors, toys, jewelry, drinks, glasses, and dating sites. Today, we’re sending you Two All-of-the-Above’s - those online or brick-and-mortar superstores that sell everything from toys, household appliances, clothes, electrical goods, food, and more all in one place. By making shopping for the holidays a whole lot easier and more efficient, superstores like these give you more quality time to spend with your family and friends. On that note, we bring you two companies that not only have it all, but even have some great ads too. Here are our two favorite All-of-the-Above’s ads from this year:Read
MediaRadar’s 12 Ads of Christmas: 3 Sites Romancing
We've reached the final quarter of our 12 Ads of Christmas series! Only three different industries remain. In the original version of the jingle, "The Twelve Days of Christmas," the lyric would be Three French Hens. In this post, however, MediaRadar is sending you "3 Sites Romancing." The holiday season is the perfect opportunity to spend time with loved ones - from your relatives to your friends to those people that seem like more than just a friend. Sometimes, the best gifts are not put in a box and strung with a bow. Sometimes, the ones we want the most are intangible like companionship and true love. This holiday, your new or everlasting love could be just one right swipe away. Here are our favorite nine dating apps and website ads:Read
MediaRadar’s 12 Ads of Christmas: 4 Visions Blurred
We've seen quite the spectacle of innovation and creativity during our 12 Ads of Christmas series from an array of industries - car, banking, mattress, shoe, razor, toy, and jewelry. In the original song, the fourth day would be Four Calling Birds. We’re eying something else, however. We're sending you Four Visions Blurred! It's clear that the holiday season is made for the eyes with twinkly Christmas lights, trees laden with ornaments, and so much more. Plus, even Santa himself wears a nice pair of wireframe glasses ... I mean, how else is he going to read his list twice and move his reindeer in the right direction? Here are MediaRadar’s four favorite eyewear ads from this year:Read