5 Patriotic Ads We Love
Jeep. Levi’s. Coca-Cola. Jack Daniel’s. Budweiser. They’re all American brands, and they have all employed American themes in their advertising to one degree or another.
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Are TV commercials really getting shorter?
Traditional TV broadcast companies are announcing a reduction in commercial length. Are ads actually getting shorter as promised?
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Our Takeaways from TV’s 2019-2020 Upfronts
Highlights from a week of TV Upfronts. Take a look at what networks have on offer, and what media buyers can expect in the year to come.
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How Recent Entertainment Mergers Affect Streaming TV
After recent major entertainment mergers and media distributors launching their own streaming platforms, the shape of streaming TV is set up for some big changes in the near future.
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Why the Auto Industry is Cutting Down on TV Ad Spend, and Why it Matters
The auto industry has long been a major buyer of national TV ad space. In the past year, however, automakers have been consistently pulling dollars from TV advertising.
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Trend Report Preview: TV Advertisers With RFPs Coming Soon
upcoming TV ad sales opportunities shouldn't be missed, how best to prepare, and how to maintain a competitive and desirable edge.
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Gap, Comcast and Lyft In The News
The most important mergers and acquisitions this week including Gap, Comcast, and Lyft. Stay in the loop, whether you're in ad sales or business development.
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