• Programmatic Native

Brands went back to the drawing board to rearrange budgets and campaigns earlier this year. How did this impact programmatic native?

• Programmatic Advertising

Brands are leaning on programmatic during the pandemic. How are top advertisers shifting their programmatic spend?

• Back-to-school

Back-to-school 2020 is odd. How are back-to-school advertisers using programmatic as part of their campaigns?

• Programmatic Advertising

Which industries are driving the growth in programmatic advertising—and which brands were the top spenders in August?

• Native Advertising
• Podcast Advertising
• Video Advertising

The percent of programmatic advertisers who utilize ad tech to purchase premium ad units has stayed steady. Who are the top buyers?

• Programmatic Advertising

Holiday ad buying will be far from normal this year. Let’s take a look at what programmatic buying looked like in Q4 2019 for context.

• Programmatic Advertising

Programmatic is on the rise. How many brands are allocating a portion of their advertising budget to programmatic?

• Programmatic Advertising

AdTech is faced with many challenges this year—and the pandemic is just one of them. Here is an update on how leaders are responding.

• Programmatic Advertising

COVID-19 impacts ad categories differently, resulting in a shift in programmatic ad spend. Here's the latest data from July.