Who Were The Top Programmatic Advertisers in 2020?
Ad tech is surging. Who were the top spending programmatic advertisers in 2020?
ReadMediaRadar’s Key Super Bowl LV Takeaways
A number of advertising trends stayed true to form—but other ads reminded us that we’re still living in a COVID-influenced world.
ReadProgrammatic Advertising Explained: 32 Essential Terms [2021 Update]
Defining common terms for programmatic advertising can make the entire programmatic process much easier to navigate. Here is our glossary for programmatic advertising.
ReadWhich Brands are Investing in Programmatic OTT?
Programmatic OTT is expected to be a premium format favored by companies in 2021. Which brands are already testing and learning?
ReadWhat To Expect From Programmatic In 2021
With its flexibility and data-driven nature, programmatic became increasingly popular last year. But will this still hold true in 2021? The experts weigh in.
ReadHow DTC Brands on OTT Surprised Us in 2020
We thought that OTT would be an active channel for direct-to-consumer (DTC) brands in 2020. Where did ad dollars go?
Read12 Ads ‘til New Years: 1 Partner in Ad Sales
To finalize our countdown to New Years, we’re bringing you one last blog in our series. And we truly want to say thank you for trusting us this year.
Read12 Days ‘til New Years: 4 Brands Buying OTT Programmatically
In the spirit of celebrating the perseveranc of advertisers in 2020, we're highlighting four brands buying OTT ad space programmatically.
Read12 Ads ‘til New Year: 7 Brands-a-Buying (More)
As we count down to New Years, we share the seven brands who increased their ad spend the most between 2019 and 2020.
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