Over the last two months, we've seen the B2B verticals that initially shot up in ad spend return to normal levels. We dive into the initial spike and why they've come back down.

• Advertising Trends
• Travel
• Travel Advertising

Americans are itching to travel again despite health risks. With international borders closed, many will be planning domestic trips. Which advertisers are already responding?

• HBO Max
• Streaming Services

When the pandemic hit, digital streaming ads surged. Now, we check back in on the ad numbers to see what’s going on in light of the HBO Max launch.

• Automotive

Luxury carmakers seem prepared for a rebound as the economy reopens. What have their ad numbers been the last two months and how have they shifted their creative approach?

• Advertising Trends
• Beauty Advertising
• Consumer Advertising

Despite being alone at home, consumers love their beauty products. Here, we break down what that means for the beauty industry and its ad numbers.

• Consumer Advertising
• Video Game Advertising

Hobbyists and new gamers alike are using video games as an outlet to get through stressful times. Our team at MediaRadar has seen a tremendous spike in advertising spend in this category. Here, we share the details.

• Consumer Media
• Native Advertising

Right now, advertisers are proceeding delicately with native advertising — but it’s not completely off the table. Learn how brands are spending on this format during Covid-19.

• Consumer Advertising

This month, General Mills and Kellogg’s are working at full capacity to get their products into stores where sales are spiking. MediaRadar analyzes what breakfast ad spend looks like in times like these.

• Advertising Trends
• Consumer Advertising
• Video Game Advertising

The whole family is at home and parents need to work. How are parents getting emails sent with children right next to them? The answer might be new toys and video games. MediaRadar takes a look at how toy companies are responding with their ads.