Top 7 Pharma & Medical Brands: Tylenol, Enbrel & more
Top 7 Medical & Pharma brands with the highest week-over-week lift in spend. In all cases, this looks at the leap from just the one week prior.
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The Latest Programmatic Trends on OTT
Programmatic OTT supply is limited but brands are still spending. Which brands are strongly leaning into programmatic OTT?
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Fintech Startups are in Hyper-Growth Mode
Investment into fintech is pouring in. And that is carrying over into the B2B advertising space. Who are the top spenders?
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M&A Report: Marie Claire, HMH Books & Media and Wattpad In the News
This week, Future Plc acquired international magazine Marie Claire. The publishing industry experienced another step towards major consolidation and technology powerhouse Naver gained platform for writers Wattpad.
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Facebook vs Snapchat: How do Their Advertisers Compare?
Facebook and Snapchat attract different users. And it shows in the advertising trends. Which advertisers are spending big on Snap?
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Top 5 Beauty Brands: Mele, Secret, Dior & more
Top Beauty Brands with the highest week-over-week lift in spend. In all cases, this looks at the leap from just the one week prior.
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Top 7 Fashion Brands: Chanel, Vacheron, Swarovski & more
Top Fashion Brands with the highest week-over-week lift in spend. In all cases, this looks at the leap from just the one week prior.
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Are the Programmatic Buyers of the Pandemic Driving Spending?
An influx of new brands began buying programmatically at the start of the pandemic. Many are still around. Who are they and which top buyers are driving spending?
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Top 7 Home Furnishings Brands: Maytag, Nectar Sleep, Ashley Furniture & more
Top Home furnishings brands with the highest week-over-week lift in spend. In all cases, this looks at the leap from just the one week prior.
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